This is excerpted from my latest ebooklet which I will offer for free as soon as I get it finished (maybe today). It?s called, ?50 Ways to Sell Your Book Through Your Personality.?
If you have a book to promote, you?ll probably be out doing some public speaking to bring attention to it. This is highly recommended. Well, you?ll most likely be more warmly welcomed and your programs more well-attended when you speak locally, where you are known. But if you have a trip planned or your book is connected in some way to another city or state, I urge you to consider traveling and speaking. Maybe you live in Mississippi, but your novel is set in Connecticut. See about speaking to residents at various venues in this state. If you?re planning to visit family in another city, set up radio interviews, book signings and speaking engagements while there.
I often combine pleasure and business when I travel. Once when I visited a friend in Arizona, I arranged to speak to a group of writers at a local library. We took a trip to Nashville and I met with a group of writers in a large bookstore there. I find that it helps to have the assistance and support of locals to help you set up these out-of-town events. This is just another reason why it is important that you spend time researching organizations online and connecting with others in your field, industry, interest or genre.
In my situation, I am already known through many channels related to publishing and book promotion because of my longtime and ongoing article contributions to industry publications, my appearances at so many writing conferences, my high-profile status as executive director of SPAWN, my eight-year-old daily blog and so forth. So when I plan a trip out of town, I do an Internet search for writers? groups in the area. I contact group leaders as far in advance as I can?a year or several months is ideal?and try to set something up. In this case, the writers? group leader already has venues in mind, she or he has access to their groups? email list. They do the promo. All I have to do is show up.
But keep in mind, that I may not have been invited if I hadn?t taken the initiative and made the contact. Here?s another reminder that YOU need to think of yourself as the CEO of your book?foremost and always.
This ebooklet will cover 50 types of promotion you can do personally and many tips for participating in them. Watch for this valuable freebie to come to Patriciafry.com. In the meantime, you can still download 50 Ways to Prepare for Publishing Success. FREE. http://www.patriciafry.com
If you missed my other two ebooklets which I offered for free for a period, you can still order them for $3.95 here: http://www.matilijapress.com They are ?50 Ways to Sell Your Ebooks.? (You?ll be amazed at some of the ideas) and ?50 Reasons Why You Should Publish That Book.? (This ebooklet will let you know if you are ready to publish or not.)
Source: http://www.matilijapress.com/publishingblog/?p=2603
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